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Devery Holmes Interview at PMA Conference

April 27, 2011
SparkAM
Uncategorized No Comments

[youtube=http://www.youtube.com/watch?v=ENKuJ5vGfgw&feature=mfu_in_order&list=UL]

Interview with Devery Holmes at the Cocktail Party at the PMA Annual Conference 2010 in Chicago.

Mountain Dew’s “DEWmocracy 2” campaign let people feel like they could have a say in the direction of the brand – that their voices meant something. The company added more than 120,000 new fans on Facebook.

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InStyler: A Success Story
Devery Holmes – Fortune 500 Brand Integration Advisor

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