Palace Entertainment & ParaNorman

Spark an idea:

Palace Entertainment utilized Universal’s ParaNorman for in-park promotions across a variety of their family entertainment centers.

Ignite a plan:

  • Created in-park posters and signage.
  • Supported with radio spots, e-mail blasts, and direct mail.
  • Digital and social media campaign.
  • Hosted sweepstakes to win a Funjet family vacation getaway.