Spark an idea:
Pretzel Crips celebrated the exciting theatrical release of Disney Pixar’s Inside Out. The program included a Facebook sweepstakes that let one lucky family capture their memories with a GoPro camera and a trip to Hawaii.
Ignite a plan:
- Customized 7.2 oz original bags featuring the sweepstakes and characters from the film
- Created co-branded header cards for racks, baskets, and shippers
- Hosted a Facebook sweepstakes for a chance to win a family getaway for 4 to Honolulu, HI at the famous Aulani Resort and Spa, plus a GoPro Camera
- Supported with social media posts and digital ads
